I am a seasoned Public Relations, Content & Corporate Communications expert with a 15 year track record developing and rolling out winning 360 campaigns and communications strategies across international markets, for leading and fast-evolving eCommerce brands. 
I believe in the power of insight-laden story-telling and am a creative visionary, with a true knack for leading teams in driving strong ideation, innovation and creative cut-through, which truly resonates with consumers and media, all while staying laser-focused on results and ROI.
As well as being a skilled branded content professional with an intimate understanding of the European media landscape, I am a seasoned Corporate Communications director. I have extensive experience navigating fast-scaling and large, matrixed organisations to mine and place relevant stories, whilst being a gatekeeper for brand reputation.